Tuesday, February 25, 2020

Poet Gwendolyn Brooks Research Paper Example | Topics and Well Written Essays - 1250 words

Poet Gwendolyn Brooks - Research Paper Example (Bigsby 23) At the age of seventeen, she started to publish poem regularly. As a first black woman, she served the position of â€Å"poetry consultant to the Library of Congress† and â€Å"poet laureate of the State of Illinois† (Gates 2). Among the Brookss works, lots of are written regarding to the â€Å"civil rights activism† of contemporary society. George E. Kent, the provider of Dictionary of Literary Biography, says that she holds an exceptional place in American literature (30). In Modern Black Poets: A Collection of Critical Essays, Richard K. Barksdale mentioned that the poems in A Street in Bronzeville and Annie Allen that won Pulitzer Prize, are loyal to miniature and abrupt representation â€Å"of the black urban poor† (Kufrin 67). Maud Martha, the detail about black woman’s existence in a short form and the first and only novel by Brooks, published in the 1950. Another remark about Maud Martha by David Littlejohn, in his Black on White : A Critical Survey of Writing by American Negroes, reflects that it is an outstanding human research (Littlejohn 78). In the â€Å"New York Times Book Review†, Toni Cade Bambara stated that when she was fifty years old â€Å"something happened to Brooks† and readers can get the evidence of that in â€Å"In the Mecca† and later works (Poetry Foundation). While Brooks’ poems â€Å"The Mother†, â€Å"The Crazy†, â€Å"Sadie and Maud†, and â€Å"To be In Love† comparatively work out the theme of a woman’s awkward, restricted and subservient situation in the society, in contrast, the poem â€Å"the Independent Man† upholds a man’s freedom (Evans 38). But all these five poems together highlight the inferiority of woman and the awkwardness and the inertia that a woman feels in the male dominated society. Though Gwendolyn Brooks’s poetry shows a strong commitment to her racial identity her poetic bent plays out a tone of universality through common daily

Saturday, February 8, 2020

Marketing and the Apple global organization Research Paper

Marketing and the Apple global organization - Research Paper Example The history of Apple Inc. dates back to the early 1970’s when Steve Jobs along with Ronald Wayne and Steve Wozniak established the technology firm. Apple is presently headquartered in California, USA. The company together with its subsidiaries develops and markets laptops, portable music players, desktop computers, mobile communication devices and several other gadgets. Apple has a global presence and functions with around 370 Apple exclusive stores. As of 2011 the company employed 60,400 people throughout the world (â€Å"Apple Inc.†). Some of the evident products that have made Apple one of the biggest technical giants of the world are I-Phone, I-Pad, I-Pod and various software products. The Mac OS X in the software category has been able to revolutionize the computing experience of the users. If reports are to be believed, within few years from now the company will be launching I-car, a four wheeler car with unique style and design resembling the official logo of App le. From the days of its inception Apple is highly sensitive towards its marketing strategies. The company tactically develops its business strategies for the purpose of retaining and gaining customers. This is the reason why we find Apple launching new products in every 2-3 years. Apple mainly distributes its product through whole sellers, retailers and Apple owned exclusive stores. The company has large number of competitors in direct and indirect form. Hewlett Packard, Dell, Google and Research in Motion Limited are the direct competitors of the company (â€Å"AAPL Competitors†).... In this article the author discussed about the unique marketing initiatives of Apple Inc. Furthermore the article highlighted some interesting facts about the company. In the introduction part of the article the author demonstrated about the hype that Apple creates before launching a product in the market place. To cite an instance it showcased how the brand loyal customers of Apple spend a night outside an Apple store, just for the purpose of buying the new product from the company. The article offered a number of unique marketing strategies of the company. Some of the evident among them are as follows: - Apple has been long facing issues with the product knowledge of its sales staffs. This problem made it more complex for the company to notify the potential customers about the unique features that it offers. Hence the company decided to open ‘a store just for Apple’ or an Apple exclusive store. In this article it has been also highlighted that the products of Apple com es in the form of a complete package, so that users do not have to search for any add-ons. In accordance to this statement the author mentioned the example of I-Pod and free music via Apple I-tunes. The product strategy of the company has been also emphasized in this article. Apple uses a varied product strategy, in which they offer various portable gadgets at a low cost to the consumer, with a feeling that these customers may consider buying an Apple computer in the near future. The author also clearly explains about the extensive research and development that the company carries out for the purpose of offering quality products. Furthermore in the article few promotional